The Great Outdoors: A re-branding for Whycocomagh

    By
    Drake Lowthers
    -
    Tracey Boutilier, owner of ViBE Creative Group helped unveil a new branding, streetscape and façade project for Whycocomagh.

    WHYCOCOMAGH: Representatives with Inverness County were on-hand last week to unveil a new branding, streetscape and façade project for Whycocomagh. Four years ago the municipality had been approached by the Whycocomagh Development Association to talk about the program that had happened in other communities and what the process would be in order to attracting one…

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    Drake Lowthers

    Drake Lowthers is the editor of The Strait Area Reporter, where he leads coverage of the people, stories, and events that shape northeastern Nova Scotia and western Cape Breton Island. Originally from the Annapolis Valley, and calling Antigonish home for the past decade, he has a passion for community journalism, and has told hundreds of stories that highlight local voices - from grassroots initiatives to provincial issues that affect everyday life - in a creative, yet thought-provoking way. His dedication to excellence in journalism has earned multiple recognitions on the national stage, confirming his belief in the vital role of local news in informing, connecting, and strengthening communities. When he isn’t in the newsroom, Drake is deeply engaged in the Antigonish community, where he continues to advocate for collaboration and building a stronger future together.

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    Drake Lowthers
    Drake Lowthers is the editor of The Strait Area Reporter, where he leads coverage of the people, stories, and events that shape northeastern Nova Scotia and western Cape Breton Island. Originally from the Annapolis Valley, and calling Antigonish home for the past decade, he has a passion for community journalism, and has told hundreds of stories that highlight local voices - from grassroots initiatives to provincial issues that affect everyday life - in a creative, yet thought-provoking way. His dedication to excellence in journalism has earned multiple recognitions on the national stage, confirming his belief in the vital role of local news in informing, connecting, and strengthening communities. When he isn’t in the newsroom, Drake is deeply engaged in the Antigonish community, where he continues to advocate for collaboration and building a stronger future together.